The phrase describes the seek for complimentary, domestically distributed publications. These periodicals usually include neighborhood information, ads, and occasion listings, and are accessible with out direct fee to the buyer. Examples embody area people newsletters, weekly promoting circulars, and a few every day or weekly publications distributed in high-traffic areas.
Such sources supply a number of benefits. They supply accessible native data to residents, help native companies by way of promoting income, and contribute to neighborhood engagement by publicizing occasions and native initiatives. Traditionally, these publications served as major sources of native information and promoting, particularly earlier than the widespread adoption of the web. Their continued relevance stems from their focused distribution and accessibility to audiences who might not often devour digital media.
